I have known this for quite a while and have been teaching it in my online classes. It only makes sense. I always am looking for more information when I search online….
Well, it seems the search engines are heading that direction even further. I read today that duplicate content on your domain will kill your ranking. No real problem…. I always tell my students to use their own content on their blogs and to use duplicate content on other domains linking back. This still will work (so far). The problem arises in the blog template. I have heard from several sources that the template (header, footer, and sidebar) will count as duplicate content! I hear that if your post is enough larger than your template content, the post will over ride the duplicate content. I am not sure about that yet, but I am testing….. The problem I see here is all of the cool widgets, rss feeds, and even ads in the sidebar…. will have to go! This also means Google Adsense ads! (I wonder if Google thought of that? Maybe they figure if the pages are different enough, the ads will be different?)
Anyway folks. It looks like all that cool stuff you have on your sidebar so people can find it no matter what page of your blog they land on… will have to go, or you may suffer with a Google page-rank 1 forever….. Or will you?